Enjoy what you do and think differently. Don't go straight ahead, take turns and have an adventure. My goal is to create smart and unique solutions that communicate effectively.
I don't believe in design for the sake of change alone. Every job is an opportunity to contribute to our visual culture by providing a fresh new design perspective. I fully embrace optimism, and I enjoy what I do. Take a look at my work.

IIDEX 2011

As Canada’s largest national design expo and conference, IIDEX/NeoCon Canada brings together over 15,000 interior designers, architects, facility managers, real estate and business executives in a national forum which powers the design industry in Canada.
We developed the entire visual communication for this event 2011, including Advertising, Signage, Web, Brochures and other print materials.

Client: IIDEX/NeoCon Canada

NEXED

The client asked for a corporate identity for the new established company. Nexed specialized in the creation of digital-organic learning experiences and creates opportunities for learning through collaborative technologies: The next education.

Client: NEXED

NINESIDES

Corporate Identity for an online communication firm.

Client: Ninesides

Look Book 2012

We designed for Andrew Majtenyi's Autumn/Winter Collection 2012 his Look Book for Paris and London Fashion Week including marketing materials, advertising & promotion pieces.

Transforming Markville

Based on target area research, Cadillac Fairview’s Markville Shopping Centre is transforming its out of date Centre to meet the demand for more affluent brands and shopping concepts.

A sleek, clean and contemporary redesign brought chic and modern sophistication to the new Markville look.

Client: Cadillac Fairview

Canadian Underwriter

Since 1934 Canadian Underwriter, Canada's leading Insurance and Risk Magazine, has provided insurance professionals with an award-winning package of articles, features, news and events. I am art directing this magazine which appears once a month and is distributed to over 12,000 across North America.

Client: Canadian Underwriter

18YORK Tower

18YORK is an office tower in Toronto, Canada, located on the northwest corner of York Street and Bremner Boulevard.

We designed various leasing materials & website for prospective tenants to inform about the upcoming complex.

Client: GWL Realty Advisors Inc.

Shekter Dychtenberg LLP

As a top-tier law firm, Shekter Dychtenberg, wanted to convey to its clients a brand that demonstrates the firm’s skill, expertise, experience, and confidence to manage their legal affairs.

To demonstrate visually Shekter Dychtenberg’s varied legal expertise, my design approach included the use of dots as the main elements to build a brand which would reflect their multiplicity of legal services.

Client: Shekter Dychtenberg LLP

First Canadian Place

FCP has remained unrivalled as Canada’s tallest business landmark since 1975. Approaching nearly four decades the building is well due for major renovations both to its interior and exterior.

We developed and built marketing materials & microsite as a media and information source for the ongoing renovations at FCP.

Client: Brookfield Properties Inc.

Christmas Mailer

As the recession of 2009 left many people out in the cold, we at pylon wanted to send out our warmest wishes to our clients. Newspaper is a great item to start a fire with at home, but we wanted everyone, even those without fireplaces to feel the warmth of the season. We block printed by hand a large flame made up of holiday wishes on over 600 newspapers. We then enclosed them in block printed envelopes and sent them on their way to spread some holiday cheer.

Client: Pylon Design Inc.

Andrew Majtenyi

Based in Toronto with a showroom in London, Fashion Designer Andrew Majtenyi is a proudly Canadian yet international sensation. Bringing his fresh approach to power dressing in the city, Andrew Majtenyi’s sports-inspired couture pieces are made for a sophisticated look. I designed invitations and created a look-book that includes his new clothing line for his shows in London and Paris.

Client: Andrew Majtenyi

Alan Hindle

All photographers know they need to promote their services, but do they know how? Alan Hinlde is a professional photographer located in Toronto. He asked for a makeover of his presentation materials. We rebranded his visual communication and designed his portfolio as a series of accordion folders.

Client: Alan Hindle

Spratpix

spratpic is a stock photo agency, based in Germany. I develop and designed the visual identity of this new firm and created additional materials such as brochures, newsletters, website and other promotion pieces.

Client: spratpix GmbH

Reverse Mag

Based on photography, illustration and typography I designed three issues of Reverse Mag. It's a magazine that deals with social contrasts on economic grounds.

Homelessness was one main topic which was published to refelct social inequalities.

Client: Reverse

Lakehead University

Lakehead University’s objective was to increase awareness of its educational offering through a multi-channel marketing program.

We assisted Lakehead University with planning, creating managing and optimizing the online & print marketing portion of this program.

Client: Lakehead University

Quad Design

These stationery and identity materials for a german design studio features a playful typography and illustrations, clearly meant to communicate a message of fun & creative elements combined with professional designs.

Client: quad

BAC Opening Party

As the Bay Adelaide Centre completes we organized and designed in coorporation with Brookfiled Properties the big Opening Party 2009.

Client: Brookfiled Properties

Dreigestirn

Working together with American Apparel we developed a new fashion brand and designed shirts/illustrations and silkscreened them onto the fabric. Beside homepage and brochures we created a marketing strategy to sell our products successfully on the market.

with Philipp Boltz

Holiday Cards

2010 we wanted to alter the viewers’ perspective of everyday holiday objects and make them appear dangerous with little or no visual modifications. Simple tag-lines were used to skew the viewers perspective of the object into its more dangerous counterpart.

Christmas bauble - Explosive Situations

Snow Flakes - Piercing Cold

Ginger Bread - Holiday Tragedy

Lights - Crowed Control

Annual Report

Silver Circle provides support to seniors and their caregivers, offering a comprehensive set of quality and affordable services. Celebrating 25 years of service to the community Silver Circle set out to create an anual report of all their achievements.

I designed an annual report that provides a fresh and modern look and reflects Silver Circle’s statement: “We can create a brighter world of independent living for all seniors.”

Client: Silver Circle